Menus vary according to local taste and preferences

Craving beef I stopped by a McDonald’s in Indonesia looking for a hamburger. I was surprised at the menu filled with fried chicken and only one hamburger choice. Both McDonald’s and international aid are affected by market forces. At McDonald’s local tastes of the diners affect what’s on the menu. In international aid the “menu” is too often based on the taste of the donors, not the diners.